Your Human Design newsletter: first subscribers, then clients
Your email list belongs to you, your followers belong to the algorithm. This is where you build it: the chart calculator brings you subscribers, and because you know the chart behind each one, you write mails that are actually meant for them.
This is how you get subscribers
The chart calculator on your website is your newsletter signup. Whoever wants their chart enters their email address on the way and is in your list afterwards.
So you do not simply get an address, you get somebody who was just interested in their own chart. Your list keeps growing, even on days when you do nothing for it. People who book or buy from you join the same way, and a list you already have somewhere else comes along as a file.
Campaigns that sell
You write a mail to your subscribers and put your offer straight into it, with image, price and buy button. Whoever gets interested while reading buys in that same mail.
You do not have to write to everybody every time. If an offer only fits part of your people, you pick exactly that part and write only to them. After sending you see how many opened and how many clicked.
Mails that go out by themselves
Some mails you write once and never again. The welcome goes out as soon as somebody signs up. The birthday greeting goes out every year on the right day, without a single date in your calendar.
The same works for the astrological returns your clients care about anyway: solar return, saturn return, jupiter return and chiron return. You decide how many days in advance the mail should go out and write it exactly once.
Do you still need a second tool?
Not for your contacts. Contact list, chart, orders, bookings and newsletter live in one place instead of three subscriptions you reconcile by hand. When someone buys, you know it in the same tool you write to them in.
Your mails carry the same colours and fonts as your charts and your reports, because they come from the same brand kit. To your readers it is all one piece, from the first chart to the last mail.
Frequently asked questions
Is the newsletter sending GDPR compliant?
Yes. New contacts confirm their signup with a click, every mail carries an unsubscribe link, and sending runs through servers in the EU. Whoever unsubscribes hears nothing more, without you doing anything.
Can I send newsletters by Human Design type?
Yes. You filter your contacts by type, authority, profile and other chart properties and send only to that selection. In the same way you can place the type as a field inside the text.
How many emails am I allowed to send?
That depends on the plan: 500 mails a month on Starter, 5000 on Pro and 10000 on Business. The Free plan is meant for trying things out and includes no sending.
Do I need a CRM on top?
For everyday coaching, no. For every contact you see the chart, the orders, the bookings and the mails that were sent. You can add notes.
How do I know my mails arrive?
After every send you see how many mails were delivered, how many were opened and how many were clicked. Addresses that permanently bounce are sorted out automatically so your list stays clean.
Can I bring my existing list?
Yes, as a file. Make sure you have consent for those contacts, because the responsibility for that stays with you.
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